by Julia Pyper, GTM
“Our goal is really to create a world where everyone is able to cover their own energy needs with a decentralized energy source.”
German startup Sonnen shipped its 10,000th battery system this week, claiming a leading position in the global smart energy storage market as it takes on Tesla and shakes up the traditional electricity business model.
Sonnen marked the milestone by gifting German homeowner Stefan Wolpert an extra 2 kilowatts of battery capacity and a free membership to sonnenCommunity -- Sonnen’s decentralized energy trading platform.
The shipment announcement comes on the heels of the startup’s expansion into the U.S.last month, with a new headquarters unveiled in Los Angeles and a rapidly growing distribution network. Sonnen has already partnered with 30 local solar installers and aims to reach 100 partners by the end of the year.
In early February, Sonnen announced that it is now ready to install systems in Hawaii after meeting the advanced energy storage requirements from the Hawaii Electric Companies (HECO). The sonnenBatterie, which comes fully equipped with smart energy management technology, is billed as an “out-of-the-box” solution that meets the obligations under HECO’s new distributed energy tariffs. Company executives say a 4-kilowatt-hour sonnenBatterie in Hawaii will cost about $10,000 and provide a return on investment in as little as 6.5 years.